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About the project

Europe doesn’t lack great companies. It lacks attention.

01 · Background

Ask someone how Apple or Tesla make money and you’ll get an answer. Ask about ASML, KONE or EssilorLuxottica and you’ll get a blank look, even though their products are in your phone, your office lift and quite possibly on your face.

Financial media is dominated by a handful of US tech stocks, quarterly hype cycles and price predictions. Meanwhile, Europe is home to companies that lead entire industries: the only maker of the machines behind the most advanced chips, the world’s most profitable luxury houses, and lift, lock and lens makers that quietly run daily life.

Value of Europe started as a simple routine: read European annual reports and explain each company in eight slides. It runs on Instagram and TikTok, and this site is the archive, with the full data and every source behind each post.

02 · Why it matters

Case studies, not stock tips.

Understanding beats hype

Knowing where revenue comes from, what protects it and what threatens it is more useful than any price prediction.

Failure teaches more

Northvolt, Thomas Cook and Credit Suisse explain risk better than any textbook. We cover them as carefully as the winners.

Europe, compared

One structure for every company makes a Finnish lift maker and a Parisian luxury house directly comparable.

03 · Our method

Data-driven, source-first.

So far: 0 individual figures across 0 companies, each traced back to an official document.

  1. 01

    Every number has an official source

    Annual reports, results releases, regulatory filings, insolvency administrator reports, court rulings and regulator findings. No analyst estimates, no rumours, no paywalled data. Background context is marked as such.

  2. 02

    Every figure is logged

    Each number on a slide has its own row in our fact-check sheet: what the slide says, the value in the source, the page it's on, and a link. Every row is checked before a breakdown is published.

  3. 03

    Calculations shown

    When we derive a figure (a margin, a share, a per-car profit), the formula and its inputs are recorded, so anyone can redo the maths.

  4. 04

    Same rules for failures

    Bankruptcies, restructurings and comebacks get their own posts. Only documented facts. Nobody is blamed unless a court has ruled.

  5. 05

    Description, never advice

    We explain how a business works. We never say buy, sell, avoid, cheap or expensive, and we never give price targets.

  6. 06

    No conflicts

    We never cover a company whose shares we hold individually (broad index funds aside), and every post carries the same disclaimer.

04 · Who’s behind this

I’m Felix, from Munich. I could explain how Apple makes money, but not ASML, a European company the entire chip industry depends on. That gap is why this project exists.

I’m doing a Master’s in Information Systems at TUM, with a background in consulting, start-ups and scale-ups. Value of Europe is a side project I run on my own. Here is how a post comes together: I pick a company, read its latest annual report and results, and draft the eight slides. AI tools help me with research and first drafts, but every figure is then checked by hand against the official document and logged in the fact-check sheet. Nothing goes out until every row is checked.

I’m not a financial adviser, and this isn’t a stock-picking channel. I invest mainly through broad index funds and don’t cover companies I hold individually. If you spot a mistake, write to me: I’ll fix it and note it publicly.

05 · Disclosure

Value of Europe is an independent education project. It is not a financial service, it is not paid by any company it covers, and nothing here is investment advice or a recommendation to buy, sell or hold any security. Company names are used only to identify the businesses we describe; we use no logos or product photos. Spot an error? Tell us via the contact details in the Impressum and we’ll correct it publicly in our corrections log.

See the method in action.

Browse the breakdowns →