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Glossary · 26 terms

The words behind the numbers.

Every term used in our breakdowns, explained in plain words, with real examples from the companies we’ve covered.

Results

Revenue
Everything a company invoices its customers in a period, before any costs are taken off.
Segment
A part of a company that reports its own revenue and profit, such as a product line or region.
Fiscal year
The 12-month period a company uses for its accounts, which doesn't always match the calendar year.
Guidance
A company's own forecast for its coming results, such as expected growth or margin.

Profitability

Operating profit (EBIT)
Profit from the core business: revenue minus operating costs, before interest and taxes.
Operating margin
Operating profit as a share of revenue: how many cents of each euro of sales remain as operating profit.
Gross margin
Revenue minus the direct cost of making what was sold, as a share of revenue.
EBITDA
Operating profit before depreciation and amortisation, often used as a rough proxy for operating cash generation.
Net profit
What is left of revenue after every cost, including interest and taxes.

Cash & balance sheet

Free cash flow
Cash the business generates after paying for its operations and investments in equipment.
Net cash / net debt
Cash minus financial debt. Positive means net cash; negative means net debt.

Growth

Constant currency
Growth calculated as if exchange rates hadn't changed, to separate real business growth from currency effects.
Organic growth
Growth from the existing business, excluding acquisitions, disposals and currency effects.

Business models

Order backlog
Orders a company has already received but not yet delivered or billed.
Recurring revenue
Revenue that repeats regularly, such as subscriptions, service contracts or maintenance fees.
Installed base
All the products a company has sold that are still in use, and that can generate service and upgrade revenue.
Licensing & royalties
Earning money by letting others use a brand, patent or recording in exchange for a fee per use or sale.
Research & development (R&D)
Spending on inventing and improving products, from new drugs to new chip machines.
Economic moat
What protects a business from competitors, like a moat around a castle.
Vertical integration
Owning several steps of the supply chain, from making the product to selling it to the end customer.

When things go wrong

Net loss
When costs, interest, write-downs and taxes add up to more than revenue: the bottom line is negative.
Impairment (write-down)
Reducing the value of an asset on the balance sheet because it is worth less than recorded.
Restructuring
A deep reorganisation of a company's operations or finances, often to survive or regain profitability.
Insolvency & bankruptcy
When a company can no longer pay its debts as they fall due, and a court-supervised process begins.
Chapter 11
A US court procedure that lets a company keep operating while it reorganises its debts under court protection.
AT1 bonds
Bank bonds designed to absorb losses: they can be converted into shares or written down to zero in a crisis.